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Japanese grandfathers drive expensive and fresh Toyota Crowns.

Japanese grandfathers drive expensive and fresh Toyota Crowns.

And this is not a rarity or an exception, but a familiar picture. A new generation is coming out, maximum configurations, modern technologies and a high price tag appear, and elderly people are among the first buyers.

📎 In Japan, the choice of a car is not related to age, but to lifestyle and habits. Toyota Crown has historically been entrenched as a car for an adult audience. This is one of the old Toyota models, which over time has become a symbol of a calm and high-status sedan without unnecessary demonstrativeness. For the older generation, this is an understandable and familiar car.

💰 The financial factor also plays a role. Older buyers are more likely to have savings and can afford new and expensive configurations. Therefore, they often become the first owners of new generations, and not young people.

❗️ Another important detail that complements the picture well. In Japan, there is no habit of driving the same car for many years.Older people take a new Toyota Crown, drive it for several years, and with the release of the next generation, they change to a new one without hesitation.

💬 How do you like this fact? Does it surprise or seems natural? We are waiting for your comments.

#life_in_japan@gtyresru

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